Hype is a lot like alcohol. Some is good, but too much will ruin your fun. If you drink too much, you don’t blame your bartender. So why blame a publisher or studio?

Drink and browse responsibly.

Hype Analogy
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10 thoughts on “Hype Analogy

    • May 19, 2011 at 12:57 pm
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      Okay, well, that’s not true. But maybe 1 or 2 drinks a year on special occasions, that’s practically not drinking at all.

      I used to though, like a fish. In high school my friends and I got drunk every Friday night and it continued in college. Then I got sick one too many times and just pretty much told myself I’ve had it. Kinda fits your analogy.

      • May 19, 2011 at 1:16 pm
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        For all of those hungover mornings you never blamed anyone but yourself for drinking too much though did you? That’s the odd thing to me about hype, I always find myself getting pissed at the developer or PR firm and not at myself for watching the teaser or reading the article.

      • May 19, 2011 at 1:17 pm
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        Oh and for the record, I’m a one or two beers a week guy. Sometimes I’ll drink a bit more or a bit less, but I haven’t been drunk since my bachelor part five years ago and I hope to never be again.

  • May 19, 2011 at 1:15 pm
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    You are my hero, Blue. Nice job.

    • May 19, 2011 at 1:19 pm
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      Thanks! 🙂 This analogy has been floating around in my brain for quite a while now but every time I tried to write it, it turned into this huge preachy post that sat im my drafts folder for a week and then got trashed. Sometimes less is more, right?

  • May 19, 2011 at 5:48 pm
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    Seriously good analogy. I never thought of it like that, but it makes perfect sense.

  • May 19, 2011 at 8:32 pm
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    I remember being super hyped about Halo 2. It turned out to be a huge disappointment for me. I have been hyped up for some more recent games that at first play felt like a disappointment but turned out to be pretty good. Retribution and Dragon Age 2 would fall into that category.

    • May 23, 2011 at 10:36 pm
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      Probably half of the games I played last year and loved were ones I hadn’t been following or looking forward to. Red Dead Redemption comes to mind right away. MMO-wise too, Champions was a game I had no inclination to play until right around open beta. Same for Rift.

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